• 1 – 3 members; unlimited number of entries
• Can compete in any online event as well as any event offered at Regionals and Provincials
• These events are NOT run by Ontario DECA and will NOT be competing at Provincials; qualifiers for ICDC are determined by DECA Inc.  Notifications are emailed at the end of each round.
• No exam
• To register your teams for the DECA Stock Market Game, please  visit https://deca.smgww.org/#/ and go through the registration process.  During the process if you encounter any issues, please contact Carolyn Quest , SMG Coordinator with SIFMA decasmg@sifma.org or cquest@sifma.org
• To register your teams for the DECA Virtual Business Challenges (VBCs), please visit Knowledge Matters and register.
• Can’t find your school or having issues, contact DECA Communications at communications@deca.org.
• To ask questions regarding participation, contact education@deca.org

• 10 minutes to prepare, 10 minutes to present
• Compete individually
• Business Administration Core exam                                                         Principle Events Guidelines

*  ALL of the Principles Events are reserved for 1st-year DECA members regardless of grade unless otherwise noted.
*  PMK reserved for Grade 9 students only.

• 10 minutes to prepare, 10 minutes to present
• Compete individually                                                                             Individual Events Guidelines

• 30 minutes to prepare, 15 minutes to present
• Compete in pairs                                                                             Team Events Guidelines

• 10 minutes to prepare, 10 minutes to present
• Compete individually
• Financial Literacy exam                                                            Personal Financial Literacy Guidelines

• 1 – 3 participants per team                                                          Operations Research Events Guidelines 
• Maximum length of 20 pages and 15 minutes to present
• DLG Judge Pro online submission by January 10, 2025; maximum 30 MB upload as a PDF       

BUSINESS OPERATIONS RESEARCH EVENT

The 2024-2025 topic for each career category is the development of a strategic plan to enhance or introduce the use of AI in an existing business or organization. Participants will collaborate with a local business or organization to analyze current AI strategies and practices. Participants will then develop and present a strategic plan for AI usage.

HELPFUL RESOURCES:

• How Retailers are Using Generative AI Right now
• Starbucks and the Magic of Artificial Intelligence: Enhancing coffee and Customer Experiences
• 5 Ways Amazon is using AI to improve your holiday shopping and deliver your package faster
• 12 most popular AI use cases in the enterprise today 
• How to make AI work in your organization 
• How to integrate AI into your business to make it more productive 
• A Step-by-Step guide to Implementing AI in your Business 
• 16 Essential Tips for integrating AI Into Your Business 
• A Step-By-Step Process for implementing AI in A Small Business 
• How Artificial Intelligence Will Transform Businesses

The Project Management Events require participants to use project management skills to initiate, plan, execute, monitor and control and close a project.  Participants in the Project Management Events will:

• identify a problem
• develop a project management plan related to the problem
• implement the project using project management skills
• develop a written report and presentation on the project

The new event names are:

• • Business Solutions Project – PMBS
  • Career Development Project – PMCD
  • Community Awareness Project – PMCA
  • Community Giving Project – PMCG
  • Financial Literacy Project – PMFL
  • Sales Project – PMSP

• 1 – 3 participants per team                                                                           Project Management Event Guidelines
• Maximum length of 20 pages and 15 minutes to present
• DLG Judge Pro online submission by January 10, 2025 maximum 30 MB upload as a PDF
• Click here for resources made available through MBAResearch in partnership with Project Management Institute Educational Foundation (PMIEF).

• 1 – 3 participants per team
• Varying lengths and 15 minutes to present                 
• DLG Judge Pro online submission by January 10, 2025; maximum 30 MB upload as a PDF

• 1 – 3 participants per team                                                         Integrated Marketing Campaign Events Guidelines
• Maximum length of 10 pages and 15 minutes to present
• DLG Judge Pro online submission by January 10, 2025; maximum 30 MB upload as a PDF
• The following events must also submit a good copy of their report to their Judge at Provincials
• Students will write an exam at Regionals level; the weighted average of the team exam score will determine if they move on to Provincials
• They do NOT compete at an in-person event at the Regional level; exam only
• Marketing Cluster Performance Indicators

• Each of these events are an individual event                   Professional Selling and Consulting Events Guidelines
• Maximum 15 minutes to present
• DLG Judge Pro online submission by January 10, 2025;  maximum 30 MB file uploaded as PDF
• Unlike the US guidelines, a report/research notes/powerpoint presentation slides must be submitted. A SIGNIFICANT amount of research must be provided in order to make it to the next round.  NO standardized guidelines are required so the student can include whatever they feel is relevant to be read by the Judge.
• Students will write an exam at Regionals level; the exam score will determine if you move on to Provincials
• They do NOT compete at an in-person event at the Regional level; exam only

2024-2025 SCENARIOS for each of the areas

Financial Consulting (FCE)

For 2024-2025, you will assume the role of a financial consultant who works with student-athletes. A potential new client, a college-level athlete who is receiving money from NIL (name, image and likeness) deals has scheduled a meeting with you to learn about how to get started with basic investing. The client would like you to explain different investing options to develop and build a financial portfolio.

HELPFUL RESOURCES:

• Investing 101: A Guide to Investing Basics 
• A beginner’s guide to investing in the stock market 
• Stock market basics: A beginner’s guide 
• 25 things to know about investing by age 25
• How NIL deals and brand sponsorships are helping college athletes make money 
• NCAA NAME, IMAGE, LIKENESS RULE 
• Name, Image, LIkeness: What College Athletes Should know about NCAA Rules 
• NIL in college football: Here’s what you need to know, and what’s next 
• The Highest-Paid College Athletes in the NIL Era 
• Student-athletes share experiences with NIL at NCAA Convention

Hospitality and Tourism Professional Selling (HTPS)

For 2024-2025, you will assume the role of a sales representative for a company specializing in sustainable products. The purchasing manager for a local hotel chain has scheduled a meeting with you to learn about sustainable product options that can be integrated into any of their departments.

HELPFUL RESOURCES:

• Going green with authenticity: operating a sustainable hotel in 2024 
• Sustainability Trends in Hotel Management for 2024 
• 2024 Is The Year of the Sustainable Hotel 
• Hotel Sustainability Outlook for 2024 Starts with Profitability 
• Top 10 Hospitality Industry Trends to Watch in 2024 
• Sustainable Hospitality: Must-Have Eco Products for Your Hotel 
• Stay green at one of the top 10 eco-friendly hotels in the US 
• 12 Eco-Friendly Luxury Hotels 
• Most Consumers Want Sustainable Products and Packaging 
• Research: Consumers’ Sustainability Demands Are Rising 

Professional Selling (PSE)

For 2024-2025, you will assume the role of a sales representative of a customer relationship management (CRM) platform. A local small business owner has scheduled a meeting with you to see the potential benefits of adding a CRM platform to reach current and potential customers. The owner wants to learn how your CRM platform will engage customers to positively influence buyer behaviour, build brand loyalty, and meet the business’s goals.

HELPFUL RESOURCES:

• 11 Benefits to CRM Systems 
• 15 Key Benefits CRM Systems Provide to a Business 
• The Benefits of Customer Relationship Management (CRM) Software
• 15 Key CRM Benefits for Businesses
• Leading Benefits of CRM for Your Business
• What Is a CRM System, and How Can It Help Your Business?
• 11 Powerful Reasons to Invest in CRM Software
• The Importance of CRM for Small Businesses: A Comprehensive Guide
• How CRM Benefits Marketing Campaigns
• Creating A CRM Strategy That Will Help Your Business Thrive